How Does Canva Make Money?

Canva is a graphic design platform that makes it easy for anyone to create stunning visuals. It has a drag-and-drop interface, thousands of templates, and an extensive library of free images and illustrations. It’s the perfect tool for creating eye-catching designs in minutes. But how does Canva make money?

Canva makes money through subscriptions, advertising, and paid plans. The company offers a free version of its service but also has two premium plans – Canva Pro and Canva for Enterprise – that come with additional features like unlimited storage, access to over 60 million photographs and illustrations, advanced tools for creating presentations and videos, and more. Subscriptions are the primary source of revenue for Canva.

Advertising is another way Canva makes money. The company runs ads on its website as well as on its mobile app. These ads can be Targeted to specific audiences based on their interests or demographics. In addition to traditional display ads, Canva also offers sponsored content such as blog posts or videos that feature brands or products.

Finally, paid plans are available for those who need additional features or services beyond what’s offered in the free plan or with a subscription. These include custom branding options, white labeling services for businesses, and access to specialized templates created by designers.


Canva makes money from subscriptions, advertising, and paid plans. Subscriptions are the primary source of revenue for the company while advertising helps reach more potential customers and paid plans give users access to specialized features not available in the free version. By offering a comprehensive suite of design tools at an affordable price point, Canva has become one of the most popular graphic design platforms in the world.