Canva is an online design platform that provides users with access to a variety of tools to create custom graphics, logos, and presentations. Founded in 2012 by Melanie Perkins, Cliff Obrecht, and Cameron Adams, the company has quickly grown into one of the most popular online design tools available. With over 25 million users worldwide, Canva is now estimated to be worth billions of dollars.
One of Canva’s main sources of income is its subscription-based Pro plan. This plan offers users access to additional features such as unlimited storage, access to premium elements, and exclusive designs.
Subscribers must pay a monthly fee for this service. Additionally, Canva also offers an Enterprise plan for businesses that need more advanced features.
In addition to these subscription plans, Canva also makes money from brand partnerships and from the sale of user-created content. When users create designs that are not part of their subscription plan, they can choose to make them available for sale on the marketplace or even opt-in for Canva’s Brand Partnerships program which allows for exclusive collaborations with leading global brands.
Canva also earns revenue through advertising partnerships. This includes displaying ads on its website and through its mobile app as well as providing services to other companies such as providing custom designs or creating video content.
Overall, Canva has established itself as one of the top online design platforms in the world with an estimated worth of billions of dollars. The company generates revenue from a variety of sources including subscriptions, brand partnerships, user-created content sales and advertising partnerships.
Conclusion: How much money does Canva make? It is estimated that Canva generates billions of dollars in revenue from its various sources including subscriptions, brand partnerships, user-created content sales and advertising partnerships.