How Do I Check Traffic on Webflow?

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Webflow is a powerful website building and hosting platform that allows you to create stunning websites without any coding knowledge. One important aspect of managing a website is keeping track of the traffic it receives. In this tutorial, we will explore how you can check the traffic on your Webflow site.

Google Analytics

If you want to get detailed insights about your website’s traffic, Google Analytics is a fantastic tool to use. Follow these steps to set up Google Analytics on your Webflow site:

  1. Sign up for Google Analytics: Visit the Google Analytics website and sign up for an account if you don’t have one already.
  2. Create a new property: Once you’re signed in, create a new property for your website by clicking on the “Admin” tab and then selecting “Create Property”. Fill in the necessary details such as the website name and URL.
  3. Get your tracking ID: After creating the property, you’ll be provided with a tracking ID. It looks like UA-XXXXXXXXX-X. Copy this tracking ID as we’ll need it in the next step.
  4. Add the tracking code to Webflow: In your Webflow project, go to Project Settings and select the Custom Code tab.

    Paste the Google Analytics tracking code just before the closing tag. Save your changes.

  5. Publish your site: Finally, publish your site by clicking on “Publish” in the top-right corner of the Webflow Designer. Your site is now ready to start collecting data with Google Analytics!

Webflow Analytics

In addition to Google Analytics, Webflow also provides its own built-in analytics tool. While not as comprehensive as Google Analytics, it offers a quick overview of your site’s traffic right within the Webflow dashboard.

To access Webflow Analytics, follow these steps:

  1. Login to Webflow: Head over to the Webflow website and login to your account.
  2. Select your project: From the dashboard, select the project for which you want to check the traffic.
  3. Click on Analytics: In the left sidebar, click on “Analytics” under the “Project Settings” section.

In the Webflow Analytics dashboard, you can see various metrics such as page views, unique visitors, and referral sources. This can be helpful in getting a quick snapshot of how your website is performing.

Conclusion

In this tutorial, we learned how to check traffic on your Webflow site using both Google Analytics and Webflow Analytics. While Google Analytics provides more detailed data and insights, Webflow Analytics offers a convenient way to get a quick overview right within the Webflow dashboard. By utilizing these tools, you can gain valuable information about your website’s performance and make informed decisions to improve its visibility and user experience.