How Do I Install Google Tag Manager on Webflow?

Google Tag Manager is a powerful tool that allows you to manage and deploy various tracking codes and scripts on your website without the need for manual coding. If you are using Webflow as your website builder, integrating Google Tag Manager can be done seamlessly. In this tutorial, we will walk you through the steps to install Google Tag Manager on Webflow.

Step 1: Sign up for Google Tag Manager
Before we start, make sure you have a Google account. If not, create one by visiting https://accounts.com/signup. Once you have a Google account, go to https://tagmanager.com and sign in with your Google credentials.

Step 2: Create a new Container
Once you are signed in to Google Tag Manager, click on the “New Account” button to create a new container. Give your container a descriptive name related to your website or project. For example, if your website is called “MyWebflowSite,” name your container “MyWebflowSite Container.”

Note: A container is like a holding place for all the tags, triggers, and variables that you will manage using Google Tag Manager.

Step 3: Get the Container ID
After creating the container, you will be taken to the container workspace. In this workspace, locate the code snippet provided by Google Tag Manager. The code snippet consists of two parts – `
```

Next, scroll down further until you find the section labeled "Footer code." In this section, paste the `

Step 6: Publish Your Webflow Project
Once you have added both parts of the Google Tag Manager code snippet to your Webflow project, click on the "Publish" button in the top-right corner of the Webflow Designer. This will make your changes live and update your website with Google Tag Manager integration.

Congratulations! You have successfully installed Google Tag Manager on your Webflow website. Now you can start managing and deploying various tracking codes and scripts through Google Tag Manager without any hassle.

Summary:

  • Create a new container in Google Tag Manager.
  • Note down your container ID.
  • Access your Webflow project and go to Project Settings.
  • Add the first part of the Google Tag Manager code snippet to Head Code.
  • Add the second part of the code snippet (noscript) to Footer Code.
  • Publish your Webflow project.

Now you can take full advantage of Google Tag Manager's features and easily manage all your tracking codes and scripts on your Webflow website. Happy tracking!