How Do I Link a CMS Page in Webflow?

Linking a CMS page in Webflow is a crucial step in creating a cohesive and user-friendly website. Whether you want to direct your visitors to a specific blog post, product page, or any other dynamic content, linking CMS pages is the way to go. In this tutorial, we will explore the various methods of linking CMS pages in Webflow and highlight their benefits.

Method 1: Using Text Links

If you want to create a simple text link that directs users to a CMS page, you can use the anchor tag (<a>) along with the href attribute. Let’s assume we have a CMS collection called “Blog” with individual blog posts.

To link to a specific blog post, open your Webflow Designer and select the text element where you want to insert the link. Wrap the text in an anchor tag and set the href attribute value to /blog/[slug]. Replace [slug] with the actual slug of your blog post.


<a href="/blog/my-first-blog-post">Click here</a>

This will create a clickable text link that takes users directly to the specified blog post.


  • Create descriptive anchor text: Instead of using generic phrases like “Click here,” use descriptive text that accurately represents the content of the linked page. For example, if you’re linking to an article about web design trends, consider using “Explore current web design trends” as your anchor text.
  • Add Target=”_blank” for external links: If you want the linked CMS page to open in a new tab or window, you can add the target="_blank" attribute to the anchor tag. This is especially useful for external links.

Method 2: Using Collection List Link Blocks

If you’re working with a collection list and want to create multiple links within it, you can use Collection List Link Blocks in Webflow. This method is particularly useful when you have a list of blog posts and want each post title to link to its respective page.

To implement this, select the text element inside your collection list item and convert it into a link block by clicking on the “Link Block” button in the top menu. Once converted, set the href attribute value to /blog/[slug], just like in Method 1.


<div class="collection-list-item">
  <h3 class="post-title"><a href="/blog/my-first-blog-post">My First Blog Post</a></h3>
  <p class="post-description">Lorem ipsum dolor sit amet, consectetur adipiscing elit.</p>

This will turn each post title into a clickable link that leads users to the respective blog post.


  • Add hover effects: Enhance the user experience by adding hover effects using Webflow’s interactions or custom CSS. For example, you can change the color or underline the text when users hover over a link block.
  • Style each link consistently: To maintain visual consistency across your website, make sure to apply consistent styling to all the link blocks within the collection list.

Method 3: Using Dynamic List Pages

If you have a large number of CMS pages and want to automatically generate individual pages for each item, Webflow’s Dynamic List Pages feature is ideal. This method enables you to create a template page that automatically populates with content from your CMS collection.

To set up dynamic list pages, navigate to your Collection Pages panel and click on the “Add Collection Page” button. Choose the appropriate collection and template, and Webflow will generate a unique URL for each item in your collection.


Template Page:
URL: /blog/{slug}
Content: Display content dynamically using Collection fields

CMS Collection:
- Title (Text)
- Content (Rich Text)
- Author (Text)

This will create individual dynamic pages for each blog post with URLs like /blog/my-first-blog-post, /blog/second-blog-post, and so on. Each page will display the content from the corresponding CMS item.


  • Add pagination: If you have a large number of CMS items, consider adding pagination to your dynamic list pages. This allows users to navigate through multiple pages of content without overwhelming them with too much information at once.
  • Customize URL structure: In Webflow’s Collection Settings, you can customize the URL structure by modifying the slug field or adding additional fields that contribute to the URL format.

By utilizing these methods, you can seamlessly link your CMS pages in Webflow and enhance user navigation throughout your website. Whether you prefer simple text links, collection list link blocks, or dynamic list pages, Webflow provides flexible options to suit your specific needs. Experiment with these techniques and create a cohesive browsing experience for your visitors!